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Welcome to BearskinNeck.Net

Join us everyday as we highlight life on Cape Ann. We enjoy sharing our love of the area including photos, videos, food, shopping and so much more.

Established in 2006, ML Social began when its founder wrote and published Mom’s Lifesavers: Tips to Make Life Easier for New Mothers. With the book, a business was born.  At that time, only a few online networks existed, so our work began to embrace the digital world and get the word out about this invaluable resource for businesses.

Using savvy, old-school techniques combined with innovative, new technology, we started to explore and learn how people connect online.

Ten years later, our proven social media methodology has generated successful results time and time again, leaving loyal, satisfied customers in its wake. Our agency is flourishing with a myriad of customers ranging from realtors, law firms, small retailers, online stores, to big corporate brands like Johnson & Johnson, Intel, Fandango, Master Lock, Boston Red Sox, Verizon and Lego.

Our team and services have expanded to meet the ever changing social media needs of our clients. Our capabilities include social media strategy and execution, content development, social media graphic design, web design, SEO, and copywriters.

We are your outsource, social media RESOURCE.

Meet the Principals

Christine Cohen, M.Ed.

Christine grew up along the shores of Rockport at the beautiful Rocky Shores Inn & Cottages. The pulse of Rockport is in her blood and understands this dynamic small community. Using her old school business techniques and current online marketing tools, Christine can connect community in a thoughtful and dynamic way. Today Christine shares her love of Rockport with you.

Bonnie Fernald Bowes

Bonnie grew up on the North Shore along the beautiful Parker River where her family had a popular marina. She didn’t know you could actually drive to Rockport, she had always visited by boat! Bonnie’s eye for design is key in social media. With 25 years of experience in Marketing and Communications, Bonnie brings huge value to the story of Cape Ann and beyond.

Contributing Members

Amy – Amy is Rockporter and our local photographer extraordinaire. You might just see Amy running by or stopping to capture a morning sunrise or evening sunset along the coastline of town.

Rich – Rich is a native Rockporter, who now calls Las Vegas home. He provides all the technical know how to make our networks hum. He is an essential part of our team! See his work at www.webedelic.com.

Pictured Above (Clockwise): Christine posting on BearskinNeck.net in front of Motif No.1, Bonnie exploring Loblolly Cove, Christine and her family outside Rocky Shores Inn, Amy at work preparing images for BearskinNeck.Net

The Starboard Collective

Lauri Kaihlanen Gallery

SeaSalt Charters